Design Process

Our in-house design team works closely with partners to create the interior vision, translating advanced technology showcases into a premium, production-inspired cabin experience.

Reconstructed Dash

We CAD and engineer a new dashboard structure that seamlessly matches the design vision, giving the final vehicle the look and feel of a true production model.

Load video: Load video:

Case Study: Adding Facial Recognition for Xperi

Xperi approached us looking to showcase their new facial recognition technology, but also to explore how it could gain more traction with automakers.

We worked closely with their team to design a real-world demo that helps OEMs clearly see how the technology can enhance personalization, safety, and the overall driving experience.

Load video: Load video:

Case Study: Advance AI/ML with Xperi

Xperi wanted to showcase the full range of their in-cabin audio, media, and HD radio solutions, but needed a way to pull it all together into a unified experience.

We designed and integrated the full system into a live demo vehicle, making it easy for automakers to see how these technologies can work seamlessly together.

Load video: Load video:

Case Study: AI/ML Demonstration for QNX and AWS

The teams at QNX and AWS wanted to demonstrate how AI and cloud-based machine learning could transform the driving experience, but needed an end-to-end system to bring the concept to life.

We built a fully integrated demo that combined predictive driver assistance, adaptive features, and live cloud connectivity — all running in real time.

Load video: Load video:

Case Study: Autonomous demonstration vehicle for APMA

For this autonomous concept, APMA, Leddertech, and Inago each brought cutting-edge technologies, from LED signaling to LiDAR central sensor fusion, but needed help bringing it all together into a cohesive system.

We integrated the full technology stack into a fully functional concept vehicle that showed how advanced autonomy can feel intuitive and production-ready.

Load video: Load video:

Case Study: QNX Demonstration of a Luxury Experience

QNX asked us to demonstrate how their Car 2.0 platform can enable next-generation luxury cockpit experiences.

We integrated their full software stack into a premium in-vehicle demo, combining high-end digital clusters, adaptive UI, advanced driver assistance, and safety systems...showing luxury OEMs how these complex systems can be elegantly orchestrated into a seamless, production-ready experience.

FAQs

Please read our FAQs page to find out more.

How long does it take to build a show car?

Most projects take around 4 months from kickoff to delivery, but depending on scope, we’ve successfully delivered complete vehicles in as little as 5 weeks.

Do you modify the interior?

Yes. We reconstruct the dashboard and cockpit to create a production-level look and feel, allowing OEMs and partners to showcase technology in a near-production environment.

What platforms power the vehicle?

Most show cars run on our DragonFire domain controllers, but we’re fully flexible and can integrate other hardware or partner solutions as needed.

Can you integrate multiple partner technologies?

Absolutely! we specialize in blending technologies from multiple partners into a seamless experience, helping demonstrate real-world interoperability for OEM audiences.

Are the show cars drivable?

Yes, depending on the demo requirements, vehicles are fully functional for live demonstrations, test drives, and hands-on customer experiences.

Didn’t find your answer?

Don't hestitate to contact us